I have been busy for last few weeks. So here I am back with Fully technical review of Beezid. Beezid can use this review to improve their website performance.
The website has been rated as:

Grade : D
Overall performance score : 67

Make fewer HTTP requests

Homepage has 9 external Javascript scripts. Try combining them into one.
Homepage has 51 external background images. Try combining them with CSS sprites.

Decreasing the number of components on a page reduces the number of HTTP requests required to render the page, resulting in faster page loads. Some ways to reduce the number of components include: combine files, combine multiple scripts into one script, combine multiple CSS files into one style sheet, and use CSS Sprites and image maps.

Add Expires headers

There are 127 static components without a far-future expiration date.
Web pages are becoming increasingly complex with more scripts, style sheets, images, and Flash on them. A first-time visit to a page may require several HTTP requests to load all the components. By using Expires headers these components become cacheable, which avoids unnecessary HTTP requests on subsequent page views. Expires headers are most often associated with images, but they can and should be used on all page components including scripts, style sheets, and Flash.

Configure entity tags (ETags)
There are 89 components with misconfigured ETags.
Entity tags (ETags) are a mechanism web servers and the browser use to determine whether a component in the browser’s cache matches one on the origin server. Since ETags are typically constructed using attributes that make them unique to a specific server hosting a site, the tags will not match when a browser gets the original component from one server and later tries to validate that component on a different server.

Reduce the number of DOM elements
There are 1769 DOM elements on the page

A complex page means more bytes to download, and it also means slower DOM access in JavaScript. Reduce the number of DOM elements on the page to improve performance.

All Tests have been performed using YSlow from Yahoo.

It goes without saying that the Penny Auction industry is one that is growing at an alarming rate with websites seemingly appearing on the scene on a daily basis. To maintain transparency it is surely time now that an official global regulatory body is set up to set the parameters on which all penny auction websites should operate with transparency, diligence and morality the key words that spring to mind.

We have carried out independent reviews on some websites the findings of which can be found here. In addition we have been digging a little deeper into where some penny auction websites emanate from and the functionalities of each.

My findings were both horrifying and if I am honest very worrying indeed.

My research concentrated on how penny auction websites are developed, the software used and what it takes for a successful penny auction website to be developed.
My first and only port of call to date was to a software development company based in India called Sonik Technologies who amongst other things claim to be specialists in Web Development, Web Design, Internet Marketing and Games Development, please note the last offering as this has relevance to this article. Many pundits have claimed that penny auction websites are a lottery, a gamble, a game, where there are winners but a bucket load of losers too. There are certain penny auction websites that have been attracting bad press after bad press mainly by disillusioned ‘players’ who can never seem to win anything no matter how much they spend. You see not only has MyAuctionWebsite copied the online conversation with Sonik Technologies regarding their penny auction websites but we have also kindly been given access to the Administration Panel of their auction websites, the very same applications developed for a number of US and UK penny auction websites. If you look closely at their templates http://www.soniktechnologies.in/auction.html you may notice one or two familiar names.

Click here to look at our online conversation with soniktechnologies

Mmmmm. Disturbing I am sure you will agree. Moving on, I mentioned earlier that we were also given access to the admin panel used by so many penny auction websites. I will leave it to your own imagination what “Dummy Bids” mean and Dummy End Price. Take a look for yourself I think you will find it quite interesting.

In summary, I do believe there are penny auction websites out there who have worked very hard to get where they are today and in this list I would include the likes of Swoopo, Redbread and Madbid but hasten to add there are also a lot scrupulous website owners who are cheating their customers out of hard earned cash with these fraudulent autobid systems where it is impossible for bidders to actually win unless of course the site owners want them to win. These are scandalous findings and the websites responsible for running their business in this manner should be brought to justice immediately to save the integrity and names of all the honest and ethically run penny auction websites out there.

I will list all the websites using that software in my next blogs.

Your comments would be welcomed.